B-LINE offers a selection of products able to cause a stir, created by the pencils of innovative and creative designers who have shown courage in their own historical contexts.
Rigorous dedication to design combined with talent, at times ingenious and unconventional, have always been the essentials required to achieve the title of precursor in one's own field. In this selection, a design approach common to the various products can interestingly be discerned despite the fact that they are produced in such different materials (shiny and opalescent plastics, chrome-plated steels, warm fabrics and soft leathers) and hail from a number of designers from different periods. For the international public, B-LINE propose a creative approach to the interpretation of current fashions and trends, capable of bringing out new (often bold) proposals where today there only seems to be room for imitation.
From the collcetion, Boby designed by Joe Colombo, the drawer unit winner of the prize at SMAU in 1971 showed at Permanent collection of the Museum of Modern Art of New York and Permanent collection of the Milan "Triennale" |
